Associate Communications Strategist
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Roseana Martinez is a new addition to the POV team as an associate communications strategist. She is a fast learner, collaborative, and excited to step into the PR industry! Excited about this new role, Roseana wants to ignite her passion for storytelling and learn about the entertainment, lifestyle, and sports industry to put diversity, equity, and inclusion at the forefront of her career.
As a past student journalist covering the city of Torrance, Roseana is excited to use her experiences to learn and enhance her skills in clientele media relations and outreach opportunities. In addition, Roseana is bilingual and fluent in Spanish and English, which has helped her build vital communication skills and reach more prominent communities. She wants to change the industry by bringing diversity and multicultural talent into sectors that challenge the idea of change.
Outside of work, Roseana plays soccer and enjoys watching movies, making playlists, and doing outdoor activities. She is currently on the hunt for a good comedy show! She enjoys spending time with her family in their small business during her free time and exploring new restaurants; she is a foodie by heart!
Roseana is a USC alumna with a B.A. in Public Relations and aims to work in strategic development and communications for the entertainment, sports, and lifestyle industry. She is excited to leverage my social media and marketing skills to dive into her passions in fashion, lifestyle, DEI initiatives, and storytelling.